client
Ishq ke Saat Muqaam
type
Live Event
Role
Creative Director
location
Massey Hall, Toronto, CA
Ishq Ke Saat Muqaam — Seven Stages of Love is a theatre production presented by The Tawoos Initiative and Small World Music. Rooted in classical South Asian poetry and storytelling, the production explores love as a spiritual journey through seven distinct emotional states. My role was to bring the visual and material world of the production to life — from the first thing audiences saw on a poster to the last thing performers wore on stage.
about the project
my process
1
Hand lettering & poster design — created the visual identity of the production through custom hand lettering
2
Merchandising & postcards — designed merchandise and collectible postcards, giving audiences something tangible to take home.
3
Costume design — designed and sourced costumes for the full cast, ensuring every character's look felt true to the emotional and cultural language of the piece.
result
300+
attendees
skills used
Creative direction
Event Design
Graphic Design
